Users will soon have a updated setting that permits them to reduce the quantity of AI-made videos appearing in their streams. This step comes as the company announced that it currently hosts more than 1 bn AI videos.
Testing and Rollout
The new functionality is undergoing trials over the coming weeks before a widespread rollout. This development comes amid a rise in content created by AI, driven by emerging video-generation tools.
The Broader AI Trend
Recent reports that nearly 10% of the quickest rising video streams on another major platform only show AI-generated videos. A significant portion of this output is considered “AI slop”, a phrase for substandard, bulk-generated content that is often nonsensical or bizarre.
“We know from our community that a lot of users like content produced via AI tools, ranging from AI artwork to educational videos, and we want to provide users the power to see more or less of that, depending on their own likes,” stated a platform representative.
Volume and Proportions
TikTok disclosed that there are presently 1.3bn videos on its network tagged as made with AI. Overall, over 100 million videos are submitted to the app each day, making clips made by AI a relatively small percentage of its complete catalog.
How to Adjust Settings
Viewers will be capable of reduce or increase the level of AI content they watch by accessing the content preference feature in the application and selecting the AI content topic. Other topics that are already be controlled under the setting include news, style, beauty, and choreography.
AI Disclosure Rules
Its rules oblige users to identify “realistic” AI-generated content, and it prohibits harmful deepfakes of well-known individuals or critical incidents. Any authentic-looking AI video that is unmarked can be taken down under its user guidelines.
Additionally, the service will from now on add an artificially created tag to content produced via its own AI tools, or flagged by an collaborative effort for recognizing content made by AI. This action is aimed to stop users from trying to evade the labeling process.
Educational Initiatives
TikTok is additionally launching a two million dollar educational fund for experts and institutions to produce informative material about responsible artificial intelligence. This project will assist educational bodies specializing in training computer science.
Platform Protection
The platform has justified its safety measures, during controversy over proposals to cut jobs for numerous review team members in the UK. The company is expected to eliminate hundreds of positions in its content moderation division in its British office, with labor groups and internet security professionals expressing worry that people are being substituted by AI moderation.
A senior executive stated that human moderation would remain essential, but AI can protect employees by removing the most distressing content prior to it gets reviewed by people. The platform stated a significant reduction in explicit and harmful content seen by safety staff over the last 12 months due to the use of its AI tools.
We believe it is crucial to integrate staff and AI to maintain a secure environment,” the official commented. “We’ll have staff as involved in the system, but we further consider it’s extremely critical to limit contact with harmful content as quickly as possible, which is where a extensive automated help is really helping us work at speed.”
